PRESS RELEASE n.1
Wired
NOMINATES THE INTERNET FOR THE NOBEL PEACE PRIZE On the occasion of "Science for Peace" - the World Conference organized by the Umberto Veronesi Foundation - Wired Italy launches the project "Internet for Peace", officially nominating the Net for the 2010 Nobel Peace Prize
Milan - November 17th. Wired monthly magazine launches the project Internet for Peace, which officially nominates the Net for the next Nobel Peace Prize. The project will be featured in the next issue of Wired, and will involve several ambassadors and supporters; amongst them, the Nobel Peace Prize Winner Shirin Ebadi, Professor Umberto Veronesi and stylist Giorgio Armani, together with the editorial staff of Wired US, Italy and UK.
With its increased diffusion and accessibility, the Internet has clearly shown to be not only a network of computers connected together across the world or a container for web pages accessible to users, but a precious and powerful tool for global communication, capable to overcome walls and distances imposed by political and military constraints. The basic idea is that, being available to everyone and conveying messages of sympathy and humanity, the Internet really is a great tool for democracy, and Wired's project, Internet for Peace, aims at nominating the Net for the next Nobel Peace Prize.
Riccardo Luna, Editor in Chief of Wired Italy, comments on the project Internet for Peace: "We have to look at the Internet as a huge community where men and women from all over the world and with very different religious views can communicate and sympathize, spreading a new culture centered on collaboration and sharing of knowledge that breaks all barriers. For this reason, the Internet can be considered the first weapon of mass construction, which we can deploy to destroy hate and conflict and to propagate peace and democracy. What happened in Iran after the latest election and the role the Web played in spreading information that would otherwise have been censored, are only the newest examples of how the Internet can become a weapon of global hope".
The journey of Internet for Peace on Wired Italy's pages will start from Iran and the Teheran riots following the presidential election. Until September 2010, in fact, each issue of Condé Nast's technology and innovation monthly magazine will feature a focus article about the stories and experiences of those who - thanks to the Web - have tried and still try to give peace a chance. Moreover, Current Tv will produce videos about the stories collected that will be broadcast in Italy, the United States and the UK. The first subscriber of the Internet for Peace manifesto - featured on the cover of Wired Italy's December issue - is Shirin Ebadi, the first Iranian Muslim woman to be awarded the Nobel Peace Prize in 2003. Giving full support to the nomination of the Internet for the next Nobel Peace Prize, she said to Wired Italy: "The Internet can be also used to fuel war and terrorism, as Taliban proselytism clearly shows. The spreading of the news about the Tehran riots, however - that raced at a pace of 220.000 Tweets per hour - was way too overwhelming to make us doubt that it would have been possible without the Internet. It is not a coincidence - continues Ebadi - that during the first trials against the protesters, the Attorney General accused Google, Facebook and Twitter of conspiring against the establishment".
Together with Shirin Ebadi, two Italian ambassadors will represent Internet for Peace: stylist Giorgio Armani and Professor Umberto Veronesi. On the occasion of the World Conference organized by his Foundation, Science for Peace, the nomination of the Internet for the 2010 Nobel Peace Prize will be officially announced. In the editorial of Wired Italy's December issue, Professor Veronesi says: "Should the Web win the Nobel, we would demonstrate two things to future observers: that we had grasped the importance of the global revolution represented by the Internet, and that we were determined to channel its power in the right direction, to make the most out of it in the interest of mankind".
On the occasion of the public presentation of the project Internet for Peace - on Friday, November 20th at Piccolo Teatro Studio at 6 p.m. - in the framework of the initiatives of Science For Peace Live, the staff of Wired US and Wired UK will join Wired Italy's Editor in Chief Riccardo Luna, with speeches of Wired UK's Editor in Chief David Rowan and Wired US's Editor in Chief Chris Anderson, who will be video-connected from San Francisco.
Wired UK's Editor in Chief David Rowan comments on the nomination of the Internet for the 2010 Nobel Peace Prize: "The British staff of Wired will be happy to support the Internet for Peace campaign. The Web is the strongest transforming force of the modern era; it gave all of us the chance to take back the power from governments and multinationals. It made the world a totally transparent place, now lobbies will have to come to terms with the Internet if they want to keep manipulating and exploiting both citizens and consumers. That's why the time has come for the Nobel Prize Committee to acknowledge the positive impact of the Internet on our daily life".
Many companies have already accepted Wired Italy's invitation to support the nomination of the Web for the Nobel Peace Prize: on this special occasion, Sony Ericsson, Tiscali, Fineco, Fastweb, Microsoft Italy, Telecom Italia, Unendo Energia, Vodafone Italy, Citroën and H3G have created ten different creative pages to support Internet for Peace, which will be published on Wired's December issue. Several parallel initiatives have also been conceived by Wired Italy, from the website www.internetforpeace.org - engineered and developed by Ogilvy, to a dedicated Youtube channel, ready to host the debate among millions of web surfers that every day propagate through the Internet their need to communicate.
NOMINATES THE INTERNET FOR THE NOBEL PEACE PRIZE On the occasion of "Science for Peace" - the World Conference organized by the Umberto Veronesi Foundation - Wired Italy launches the project "Internet for Peace", officially nominating the Net for the 2010 Nobel Peace Prize
Milan - November 17th. Wired monthly magazine launches the project Internet for Peace, which officially nominates the Net for the next Nobel Peace Prize. The project will be featured in the next issue of Wired, and will involve several ambassadors and supporters; amongst them, the Nobel Peace Prize Winner Shirin Ebadi, Professor Umberto Veronesi and stylist Giorgio Armani, together with the editorial staff of Wired US, Italy and UK.
With its increased diffusion and accessibility, the Internet has clearly shown to be not only a network of computers connected together across the world or a container for web pages accessible to users, but a precious and powerful tool for global communication, capable to overcome walls and distances imposed by political and military constraints. The basic idea is that, being available to everyone and conveying messages of sympathy and humanity, the Internet really is a great tool for democracy, and Wired's project, Internet for Peace, aims at nominating the Net for the next Nobel Peace Prize.
Riccardo Luna, Editor in Chief of Wired Italy, comments on the project Internet for Peace: "We have to look at the Internet as a huge community where men and women from all over the world and with very different religious views can communicate and sympathize, spreading a new culture centered on collaboration and sharing of knowledge that breaks all barriers. For this reason, the Internet can be considered the first weapon of mass construction, which we can deploy to destroy hate and conflict and to propagate peace and democracy. What happened in Iran after the latest election and the role the Web played in spreading information that would otherwise have been censored, are only the newest examples of how the Internet can become a weapon of global hope".
The journey of Internet for Peace on Wired Italy's pages will start from Iran and the Teheran riots following the presidential election. Until September 2010, in fact, each issue of Condé Nast's technology and innovation monthly magazine will feature a focus article about the stories and experiences of those who - thanks to the Web - have tried and still try to give peace a chance. Moreover, Current Tv will produce videos about the stories collected that will be broadcast in Italy, the United States and the UK. The first subscriber of the Internet for Peace manifesto - featured on the cover of Wired Italy's December issue - is Shirin Ebadi, the first Iranian Muslim woman to be awarded the Nobel Peace Prize in 2003. Giving full support to the nomination of the Internet for the next Nobel Peace Prize, she said to Wired Italy: "The Internet can be also used to fuel war and terrorism, as Taliban proselytism clearly shows. The spreading of the news about the Tehran riots, however - that raced at a pace of 220.000 Tweets per hour - was way too overwhelming to make us doubt that it would have been possible without the Internet. It is not a coincidence - continues Ebadi - that during the first trials against the protesters, the Attorney General accused Google, Facebook and Twitter of conspiring against the establishment".
Together with Shirin Ebadi, two Italian ambassadors will represent Internet for Peace: stylist Giorgio Armani and Professor Umberto Veronesi. On the occasion of the World Conference organized by his Foundation, Science for Peace, the nomination of the Internet for the 2010 Nobel Peace Prize will be officially announced. In the editorial of Wired Italy's December issue, Professor Veronesi says: "Should the Web win the Nobel, we would demonstrate two things to future observers: that we had grasped the importance of the global revolution represented by the Internet, and that we were determined to channel its power in the right direction, to make the most out of it in the interest of mankind".
On the occasion of the public presentation of the project Internet for Peace - on Friday, November 20th at Piccolo Teatro Studio at 6 p.m. - in the framework of the initiatives of Science For Peace Live, the staff of Wired US and Wired UK will join Wired Italy's Editor in Chief Riccardo Luna, with speeches of Wired UK's Editor in Chief David Rowan and Wired US's Editor in Chief Chris Anderson, who will be video-connected from San Francisco.
Chris Anderson states: "In 1993, Rupert Murdoch declared that satellite TV was an "unambiguous force of democracy" since it ignored national boundaries and gave people everywhere a global perspective, spreading information and routing around tyrants and propaganda. This cost him the goodwill of the Chinese government, where he was hoping to enter the market, but he was right. Technology really can change the world.
Now the Web has taken that to the next level, bypassing even media moguls and letting people connect directly. When they do so, what emerges is an inspiring reflection on our species. People want peace, and when given a voice, they'll work tirelessly for it. In the short term, a Twitter account may be no match for an AK-47, but in the long term the keyboard is mightier than the sword." ".
Wired UK's Editor in Chief David Rowan comments on the nomination of the Internet for the 2010 Nobel Peace Prize: "The British staff of Wired will be happy to support the Internet for Peace campaign. The Web is the strongest transforming force of the modern era; it gave all of us the chance to take back the power from governments and multinationals. It made the world a totally transparent place, now lobbies will have to come to terms with the Internet if they want to keep manipulating and exploiting both citizens and consumers. That's why the time has come for the Nobel Prize Committee to acknowledge the positive impact of the Internet on our daily life".
Many companies have already accepted Wired Italy's invitation to support the nomination of the Web for the Nobel Peace Prize: on this special occasion, Sony Ericsson, Tiscali, Fineco, Fastweb, Microsoft Italy, Telecom Italia, Unendo Energia, Vodafone Italy, Citroën and H3G have created ten different creative pages to support Internet for Peace, which will be published on Wired's December issue. Several parallel initiatives have also been conceived by Wired Italy, from the website www.internetforpeace.org - engineered and developed by Ogilvy, to a dedicated Youtube channel, ready to host the debate among millions of web surfers that every day propagate through the Internet their need to communicate.
